From Frustration To Foundation
We weren't satisfied with the usual financial advice that gets recycled year after year. You know the type—dry reports, contradictory recommendations, strategies that work until they suddenly don't. So we decided to focus on something with actual historical backing: seasonal patterns in markets.
Turns out, certain sectors perform better at specific times of year. Energy stocks often move differently in winter than summer. Retail behaves predictably around holiday periods. Agriculture follows crop cycles. This isn't magic—it's data you can track and understand.
What started as casual conversations turned into months of research. We built models, tested theories, and honestly threw out half our ideas when they didn't hold up. But what remained was solid enough to build on.
By 2021, we had enough confidence to turn this into something real. Not just for ourselves, but for anyone tired of generic investment advice that ignores time-based market behaviour.